When I was doing a recent google search for trendy language (is that really that much more difficult than saying when I recently googled trendy language?), I came across some Larry King commentary on the topic. His comments, found at Larry King about trendy language, mirror many of the thoughts we have.
King touches on the effectiveness of simplicity in language, turning nouns into verbs, instant cliches, and inflated language. The post says that the article was found in the Bangkok Post in 1996, but it’s still valid today–if not moreso.